Empowering Women to Build Profitable,

Sustainable Businesses & Financial Freedom

Empowering Women to Build Profitable,

Sustainable Businesses & Financial Freedom

Ready to earn more, work less, and step into your power?

Ready to earn more, work less, and step into your power?

Pretty Smart Business

Pretty Smart Business

Hi, I’m Shena White Garcia, the founder of Pretty Smart Business — where ambition meets beauty, and business meets empowerment.

I believe women shouldn’t have to choose between being powerful and being feminine. Success isn’t just about how we present ourselves—it’s about the mindset, strategy, and action behind it. Through my journey as a beauty pageant queen, business consultant, and financial strategist, I’ve learned firsthand what it takes to build a thriving, independent life.

But this mission is more than business—it’s personal.


I am a domestic violence survivor. I know what it feels like to be trapped, to have my choices controlled, and to wonder if there’s a way out. The harsh reality is that 98% of domestic violence victims also experience financial abuse—and that financial control keeps them stuck.


That cycle ends here...

I created Pretty Smart Business as more than just a coaching platform.

It’s a movement. A space where women can build profitable, sustainable businesses and never have to depend on someone else for financial security.

Hi, I’m Shena White Garcia, the founder of Pretty Smart Business — where ambition meets beauty, and business meets empowerment.

I believe women shouldn’t have to choose between being powerful and being feminine. Success isn’t just about how we present ourselves—it’s about the mindset, strategy, and action behind it. Through my journey as a beauty pageant queen, business consultant, and financial strategist, I’ve learned firsthand what it takes to build a thriving, independent life.

But this mission is more than business—it’s personal.


I am a domestic violence survivor. I know what it feels like to be trapped, to have my choices controlled, and to wonder if there’s a way out. The harsh reality is that 98% of domestic violence victims also experience financial abuse—and that financial control keeps them stuck.


That cycle ends here...

I created Pretty Smart Business as more than just a coaching platform.

It’s a movement. A space where women can build profitable, sustainable businesses and never have to depend on someone else for financial security.

Here, we believe Women can be:

Here, we believe Women can be:

Intelligent and glamorous – Because knowledge is power, and confidence is the best accessory.

Intelligent and glamorous – Because knowledge is power, and confidence is the best accessory.

Strategic and stylish – Success is built on smart decisions, and you can look good while making them.

Strategic and stylish – Success is built on smart decisions, and you can look good while making them.

Powerful and poised – True strength comes from within, and when you own your power, the world takes notice.

Powerful and poised – True strength comes from within, and when you own your power, the world takes notice.

We reject the idea that women have to choose between ambition and femininity, between success and self-expression. You don’t have to dull your shine to be taken seriously. You don’t have to follow outdated business rules to build wealth. You can stand out, speak up, and succeed—on your own terms.

We reject the idea that women have to choose between ambition and femininity, between success and self-expression. You don’t have to dull your shine to be taken seriously. You don’t have to follow outdated business rules to build wealth. You can stand out, speak up, and succeed—on your own terms.

At Pretty Smart Business, you’ll find:

At Pretty Smart Business, you’ll find:

Business Mentorship – Proven, step-by-step strategies to start, grow, and scale with confidence. Whether you're launching a new venture or taking an existing business to the next level, we provide the tools and guidance to get you there.

Money & Profit Planning – Wealth isn’t just about income—it’s about creating sustainable financial independence. We teach you how to build a profitable business, manage your money wisely, and invest in your future.

Brand Power & Presence – Your brand is your identity. Whether you're commanding attention on stage, in the boardroom, or online, we’ll help you position yourself as an authority in your field while staying authentic to who you are.

A Women-First Community – Success is sweeter when we rise together. Here, you’ll find like-minded women who support, uplift, and celebrate each other. No competition. No judgment. Just collaboration and empowerment.

This is your moment...

This is your moment...

No more waiting. No more playing small. The world is yours to conquer. You are bold, brilliant, and more than ready to turn your dreams into reality.

Whether you're starting fresh, reinventing your career, or taking your business to unstoppable heights, you deserve to build something that fuels your passion, amplifies your power, and gives you the freedom, confidence, and wealth you were born to claim.

It’s time to shatter limits, rewrite the rules, and redefine success—on your own terms.

Let’s build a business that excites you. Let’s create a life that sets your soul on fire.

Welcome to Pretty Smart Business. Your journey to greatness starts NOW.

No more waiting. No more playing small. The world is yours to conquer. You are bold, brilliant, and more than ready to turn your dreams into reality.

Whether you're starting fresh, reinventing your career, or taking your business to unstoppable heights, you deserve to build something that fuels your passion, amplifies your power, and gives you the freedom, confidence, and wealth you were born to claim.

It’s time to shatter limits, rewrite the rules, and redefine success—on your own terms.

Let’s build a business that excites you. Let’s create a life that sets your soul on fire.

Welcome to Pretty Smart Business. Your journey to greatness starts NOW.

CLIENT SUCCESS STORIES

CLIENT SUCCESS STORIES

"Every success story starts with a decision to try.

See how our clients made it happen!"

"Every success story starts with a decision to try.

See how our clients made it happen!"

You work hard—Your income should too!

You work hard—Your income should too!

"You’re building more than a career—you’re building a legacy.

Let’s make your money move with you!"

"You’re building more than a career—you’re building a legacy.

Let’s make your money move with you!"

Stop Scaling Chaos

Stop Scaling Chaos

So many women focus solely on sales and marketing, but that is only one part of the picture. Making more money without working yourself to death is achieved by creating systems and strategies.

Plan to Profit

Plan to Profit

Detailed step by step plans to take your business from a job you own to the profitable business of your dreams, all while living the life you desire!

Customized for YOU

Customized for YOU


1-1 looks into YOUR specific business and industry. No cookie cutter plans and ideas, but strategies designed just for you and your needs. Every business is unique and therefore every plan we create is just a individual.  

Ready to step off the treadmill of struggle and start rising toward the success you were made for?

Ready to step off the treadmill of struggle and start rising toward the success you were made for?

Schedule a FREE clarity call today!

Schedule a FREE clarity call today!


TERMS & CONDITIONS   |   PRIVACY POLICY   |   LEGAL   

All Rights Reserved 2025 © Copyright PRETTY SMART BUSINESS


TERMS & CONDITIONS   |   PRIVACY POLICY   |   LEGAL   

All Rights Reserved 2025 © Copyright PRETTY SMART BUSINESS